Finish Line
Finish Line is the second-largest sneaker retailer in the United States. This campaign repositioned them in both the business and consumer space.
In order to make Finish Line’s voice heard in the sneaker space we strategically positioned the brand where style and performance meet. The result was “Epic Finish” the initial consumer-facing campaign featuring NBA All-Star Anthony Davis and Hip-Hop artist Big Sean.
Art Direction
Digital
Identity
Motion
POS
Web
30 Second Commercial